Displays are a great way to grab someone’s attention. They can be used to improve patient experience when they visit your hospital. You can also boost brand awareness. If your patient had a good experience, you want them to remember where they had their treatment so they return in the future or recommend your services to others. The following custom display ideas can greatly improve patient experience.
Meet-Our-Team Display
By using a large pop-up display in the waiting room or near the entrance, you can help your medical team greet newcomers before they even meet in person. Your customized display does more than help new patients recognize the face of the nurse, doctor, and other medical providers they may meet. The display should also contain important and fun descriptions of the healthcare providers. Those details could include tidbits of information about their personal lives, such as the name of their pet or favorite hobbies.
Interactive Health Education Walls
One innovative approach to enhancing patient experience and promoting the hospital brand is through interactive health education walls. These large-scale displays can be installed in high-traffic areas such as lobbies or waiting rooms, serving as focal points for patient engagement. Utilizing touchscreens, motion sensors, or augmented reality technology, these displays offer interactive experiences where patients can explore various health topics, watch educational videos, and access resources related to the hospital’s services.
For example, a hospital specializing in cardiology could feature an interactive wall that allows patients to learn about heart health, common cardiovascular conditions, and treatment options. Patients can navigate through interactive diagrams of the heart, watch animations explaining procedures like angioplasty or bypass surgery, and access links to additional resources for managing heart disease.
Wayfinding Signs With Branding Elements
Hospital campuses can be complex and confusing to navigate, especially for patients and visitors. Custom wayfinding signs with prominent branding elements serve as essential tools to guide individuals through the facility while reinforcing the hospital’s brand identity. These signs feature the hospital logo, colors, and typography, ensuring consistency and visibility throughout the campus.
For example, directional signs placed at key intersections and entrances can include the hospital logo alongside clear arrows and text indicating locations such as emergency departments, parking areas, and main entrances. By incorporating branding elements into wayfinding signage, hospitals not only improve the patient experience by facilitating navigation but also enhance brand recognition and trust.
Promotional Signage for Specialized Services
Hospitals often offer specialized services and programs that cater to specific patient needs, such as cancer treatment centers, maternity wards, or cardiac rehabilitation programs. Custom signage promoting these services not only informs patients about available resources but also highlights the hospital’s expertise and commitment to excellence in specialized care.
For instance, promotional signage for a cancer treatment center may feature compelling imagery, testimonials from patients, and information about available treatments and support services. By strategically placing these signs in high-traffic areas such as waiting rooms or elevators, hospitals can raise awareness about their specialized offerings and attract patients seeking those services.
Community Health Awareness Signs
Hospitals play a vital role in promoting community health and wellness beyond their clinical services. Custom signs dedicated to community health awareness initiatives can inform the public about preventive care measures, health screenings, and educational events sponsored by the hospital.
For example, outdoor signage located near pedestrian walkways or parking lots can display messages promoting topics such as flu vaccinations, smoking cessation programs, or healthy lifestyle tips. Hospitals can also use digital displays to share real-time updates about community health events, such as wellness fairs or blood drives, encouraging community participation and engagement in proactive health initiatives.
Boost Patient Experience Using Custom Displays
Nurses and doctors are tasked with providing patients with a wide range of information. You can take some of the pressure off your staff by using customized displays that present clear and accurate information to patients. Many health clinics and hospitals are beginning to see the benefits of using this vital resource. By partnering with the team at Instent, we can help you find the perfect custom display for your hospital or healthcare business.
